Financial Services Use Case: Next-Generation Customer 360° and Data Hubs

The key challenge for executive leadership is to efficiently aggregate assorted customer data in an effective manner. This is the core driver behind strategic initiatives, such as customer 360°, customer data hubs (CDH), enterprise data hubs (EDH), customer data integration and customer data management

Read this informative use case to learn how financial services executives are implementing customer 360°and data hub initiatives help their institutions:
• Provide a holistic, real-time view of customer profiles and preferences,
• Work across all products, systems, devices and interaction channels,
• Deliver a consistent, personalized, context-specific and relevant experience.