Finding the Perfect Image
The perfect stock image pulls triple duty for creative teams. That means it doesn’t just match campaign messaging. It also meets design specs for multiple channels and maps back to your overall brand guidelines.
Solving The Programmatic Puzzle
Learn how to use data and technology to simplify, clarify, and maximize your programmatic ad campaigns—so you can create connected, personalized experiences across channels. You’ll find that while data and technology are core to programmatic media buying, using them effectively doesn’t have to be complicated.
Suceeding in the Omnichannel Age
Succeeding in the Omnichannel Age is a report based on a survey of 2,000 digital marketers conducted by Econsultancy and Adobe. The findings reveal how advanced marketers are in taking an integrated marketing approach and mapping the various marketing channels to the customer journey, which include industry and year-to-year comparison.
2017 Forrester Insights: Digital Transformations Will Shatter Networks That Aren’t Ready
Learn why most digital transformation initiatives and cloud migrations are doomed from the start. Why? The network won’t be good enough to support them. According to Forrester there is more involved than the network architecture and the underpinning technologies.
Adobe Stock for Enterprise: Efficiency Through Integration
Your week is full of deadlines. But in order to meet them, your team often loses hours to exhaustive search and file-sharing practices. Using that time for more creative concepting could make for bigger long-term gains. And Adobe has the tools to help.
Create the Change: Building a Creative Process for the Modern World to Learn
There’s a lot of pressure on creatives today. Customers have an average of six devices, and expect a nonstop flow of content that’s always personalized and relevant. It’s challenging, but with the right tools you can boost your creative process — without giving up quality.
Digital Business Platform 2.0
See why Software AG’s Digital Business Platform is your platform for digital transformation. This white paper by CTO Dr. Wolfram Jost defines the digital business and details how the Digital Business Platform enables co-innovation between Software AG and the clever minds of our customers.
Mastering the Challenge of Digital Transformation
Winning in the digital world is possible for traditional or classic companies. It requires openness to rebuild software know-how and digital capabilities, and courage to start now. IoT, Industry 4.0 or Industrial Internet are all synonymous for the digital paradigm change. The journey is defined, the milestones are known, now it is all about execution.
