Enterprise Apps and Mobile Strategy
Leading companies like REI, Stryker, and Black Diamond know that engaging employees is important. That’s why they created apps specifically for internal audiences — apps that have made their people more connected and productive at work. Using the right tools, these companies have been able to easily build, manage, measure, and optimize apps in-house.
The Holistic Picture
Download our new data-driven marketing guide, The Holistic Picture, to learn how multiple sources of data can be transformed into unified customer profiles. And see how you can use those profiles to create personalized experiences your customers will love.
Nine Common A/B Testing Pitfalls And How To Avoid Them
Marketers use A/B testing to deliver the most optimized and targeted experiences for their customers. Sometimes marketers encounter pitfalls that produce misleading findings, which lead to less efficient offers and lower conversion rates.
Knowledge is Power
Download part one of our new guide, Knowledge is Power, to learn how you can use data-driven marketing attribution to hold your marketing campaigns accountable for their successes. And their failures. You’ll discover new strategies for determining what’s working—and what’s not—so you can make better marketing decisions.
Streamlining Collaboration With Mobility for Your SMB
Almost every employee in every company collaborates and communicates every day. In the past, most businesses relied primarily on email, phone systems and sticky notes to do this, but today’s technology provides us digital solutions that enable us to work anytime, anywhere. How are small and medium businesses (SMBs) thinking about and adapting to create a smarter, more agile workforce?
7 Helpful Tips to Get Your Business in Shape
Ever feel like it takes too long to do something that should be simple? Or feel like your work processes just have way too many steps? Don’t worry – help is here.
The Mobile Revolution: Are You Being Left Behind?
While you may think your business is mobile-friendly, a mobile-responsive website is simply not enough anymore. If you want to grow your small business, you must also focus on mobile sales, marketing, email and payment.
Great Expectations: How to Leverage New Technology in the Modern World of Business
Between modern technology – like the cloud and mobile devices – businesses have the ability to operate with increased efficiency. That directly translates to more productive client interactions, and as a result, a better business and stronger client relationships.
