CRM + Esignature: Digitizing the Sales Handshake
The clock is ticking on your quarter—and your sales quota. Your sales team is trying to get signatures and close deals, but are losing time dealing with paperwork and chasing down signatures. It’s surprising that any B2B transactions are still executed via handwritten sign- off, but the majority of sales deals have yet to be sealed with electronic signature solutions.
Global Insights on Document Security
The purpose of this research is to understand the challenges companies face in their document or file level security practices as a result of the adoption of such disruptive technologies as mobile devices and cloud services.
Addressing The Document Disconnect: Hidden Opportunity, Big Payoff
In this research study hear from more than 1,500 line-of-business leaders, IT leaders, and information workers about the effectiveness of their organization’s document-based business processes. Learn how organizations of all sizes in all industries around the world are suffering from what we call the “document disconnect.
Adobe Campaign: Touchpoint Marketing Guide
Connect the left and right brains of marketing to deliver the most compelling content to the right person at the right time. Read the Adobe Campaign Guide to Touchpoint Marketing to learn new marketing models that will help you reimagine personalization and get a holistic, 360-degree view of your customers.
Top Analysis Tips & Tricks For 2015
Download our new white paper, Top Analysis Tips & Tricks for 2015, to discover best practices for marketing analytics success.
Adobe: Nine Common A/B Testing Pitfalls
Marketers use A/B testing to deliver the most optimized and targeted experiences for their customers. Sometimes marketers encounter pitfalls that produce misleading findings, which lead to less efficient offers and lower conversion rates.
Building A Better Mobile App Strategy
Mobile apps are now driving the bulk of media consumption on mobile devices. U.S. adults spend nearly three hours a day on their mobile devices. Externally, apps are emerging as important tools for branding, commerce and customer support. Internally, apps are proving their value as a channel for training, collaboration and employee communications.
CMOs: Own Mobile To Own Your Customers
Mobile has fundamentally changed the expectations of your customers. They expect access to anything, anywhere, anytime immediately, in context. Forrester refers to this as the “Mobile Mind Shift”.
