Demand Factory E-Book

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The Demand Factory™ is the framework that maps out everything B2B marketers need to know to maximize results in acquiring and converting customers, measuring impact and expanding your reach within your customer base. With a focus on these four areas, you can build a rock-solid foundation for driving demand.

Download the Demand Factory eBook to learn:
• The 4 key areas of B2B Demand Generation
• How to tap into the growing B2B MarTech Universe
• How to get started with building your Demand Factory