Widex US Names Retail Branding Veteran Kerrie Coughlin Vice President of Marketing

(Source: MarTech Series) MarTech Series covers marketing technology news, editorial insights and digital marketing trends from around the globe. Updates on modern marketing tech …

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Kronos Advanced Technologies Selects BOTS Inc to Develop a Next-gen Dogecoin Mining rig for Installation in the KNOS Flagship Line of Air Purifiers AirDoge

(Source: Dogecoin started as a fun meme cryptocurrency but now has a market capitalization of $7 billion and a huge global following. “Kronos is at a pivotal moment in the …

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Ford (F) Hires Suzy Deering As New Global CMO

(Source: Pulse 2.0) Earlier, she was CEO of Moxie (a technology-led marketing agency) and spent 13 years at Verizon Wireless, the last two as executive director of Media, …

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Kingdee Increases Strategic Investment in Fxiaoke Technology for Optimistic Outlook on CRM

(Source: MarTech Series) As enterprises continue to promote digital transformation, the marketing SaaS market … With its unique CRM product capabilities, Fxiaoke Technology has been …

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Bluecore Named to Crain’s New York Fast 50 for the Third Consecutive Year

(Source: MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author …

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PIM And DAM Are The Power Couple For Your Content Strategy

An Integrated Approach Will Feed Demand For New Commerce Experiences Consumer demand for digital content and new e-commerce experiences has never been greater. According to Forrester, e-commerce sales are growing at five times the rate of in-store purchases and 30% of consumers say they expect to shop online more frequently in 2022. To satiate customer expectations, brands need to deliver […]

The DAM Practitioners Playbook

Adopting or upgrading a DAM? Be sure it’s digital-first.A captivating image or informative video often speaks more clearly than the written word. When managed well and displayed optimally, online visuals can inspire and connect. Because a digital-first mindset is a must for businesses, we gathered a handful of media-management experts for a conversation on Digital Asset Management solutions (DAMs). Our […]

Meet the Digital Age With Digital-First DAM

Potential customers who interact with your brand online are heavily influenced by your digital content before they even set foot in the store. With no in-person contact, a relationship with your brand has taken root in cyberspace. However, your online presence has only seconds to connect, engage, persuade, and convert. A digital-first mindset is a must for businesses—specifically, a digital […]

Customer Engagement: How to Expand Capacity for Whatever Comes Next

Learn six best practices used by customer service leaders to instantly handle common customer requests when the unexpected happens. See how to:• Increase the use of self-service with automated solutions• Help customers complete requests and get answers fast• Empower agents to resolve customer issues automatically

Rogers Communications – How Do We Move to Preventative Business Model?

See how ServiceNow is helping Rogers Communications elevate employee and customer experience by helping employees relate to customers in the moment.