Yotpo raises $75M for its e-commerce marketing cloud

(Source: TechCrunch) “Marketing cloud” has become an increasingly popular concept in the world of marketing technology — used by the likes of Salesforce, Adobe, …

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Gartner Identifies Five Technologies to Drive More Agile and Scalable Advertising Capabilities for Marketers

(Source: MarTech Series) Gartner Identifies Five Technologies to Drive More Agile and Scalable Advertising Capabilities for Marketers. Influencer Marketing · By MTS Staff …2 weeks ago

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Tinuiti Launches Mobius, a Proprietary Suite of Marketing Intelligence and Technology

(Source: MarTech Series) … of the technology which collects, connects and synthesizes channel data into one place, providing unified, always-on marketing insights—an …

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Marketing Technology Provider Aqilliz and Telecoms Giant MyRepublic Create Blockchain-Based Loyalty Programme

(Source: MarTech Series) Aqilliz, a technology company that specialises in blockchain-powered solutions for digital marketing, completed a loyalty programme pilot in …1 week ago

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Martech Cube launches its latest Marketing automation Buyer’s Guide

(Source: Martechcube) We recognized the need to address the technology challenges specific to a CMO and the marketing department. This need became the crux of MTC’s mission …

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Create High Value Customer Experiences in the Field Llike HP Indigo

Read how HP Indigo has improved customer experience with a unified technology platform for field service and customer service that empowers customer technicians to be mobile case agents. The platform has also improved product uptime and customer satisfaction while decreasing problem resolution times. Discover: • The benefits achieved by allocating primary field engineers to customers• How HP Indigo approached knowledge […]

The Role of Chatbots in Field Service Organizations

This webinar recap discusses the burdens placed on field service workers, and how chatbots can improve their daily interactions to drive morale, increase efficiency, and impact service delivery. The webinar focuses on the various levels of complexity of bots and gives a 3-step guide how to: • Identify the most logical processes to automate• Rank processes• Formulate a bot flow

6 Must-Haves for a Fast, Flexible 0eCommerce Platform

Prepping your most important sales channel to beat tomorrow’s challenges The future of digital commerce is knocking. With eCommerce set to account for 25% of U.S. retail by 2030, it’s time to examine if your current solution is equipped for the future of digital retail. 6 Must-Haves for a Fast and Flexible eCommerce Platform presents essential questions to be asking […]

Headless Commerce Primer for Growing Merchants

According to Statista.com, by 2021 the number of people purchasing online is projected to hit 2.1 billion, while global eCommerce sales will approach the $5 trillion mark. In this exciting era of growth, merchants are turning towards faster, flexible approaches to customer experience management and content development. The Headless Commerce Primer is our entry-level introduction to the basic mechanics and […]

A Better Way to Sell on Amazon

Amazon presents modern businesses an incredible opportunity for expansion and revenue growth. However, the high costs and operational challenges associated with integrating Amazon with your online store can be a major adoption deterrent. Magento is changing that. This eBook presents five ways you can sell more on Amazon while saving money with Amazon Sales Channel, a free extension available for […]