Up Close and Personal

Download our new guide, Up Close and Personal, to learn how you can make the most of marketing’s hottest real estate — the mobile device. You’ll discover the tools and strategies you need to adopt a mobile-first mindset, so you can connect personally with customers. Right where they live.

6 Steps to Performance Management Best Practices

For many SMBs, finding the time to proactively manage employee performance is difficult. The emphasis is more often on increasing revenues and achieving stability, especially in the early days. However, as businesses grow, the need for improving staff engagement, productivity and loyalty becomes increasingly important.

Employee Makeover

Talent is often a major barrier of organizational growth because it involves managing the growth and personalities of your workforce. So what can stakeholders do when New Hire Nancy doesn’t have a handle on the company culture? Or when Salesman Steve is behind schedule in learning about new products and services? They can start by giving an employee makeover.

HPE Enterprise Customer Story: NASCAR

Hewlett Packard Enterprise is working with IT leaders to build a better enterprise. Together.

NASCAR® Captures Big Data Insight to Drive Compelling Engagement

NASCAR needed a way to monitor and make sense of social, digital, broadcast and traditional media conversation and coverage. It engaged HPE to provide an end-to-end solution comprising HPE services, HPE software, and HPE hardware to build a state-of-the-art Fan and Media Engagement Center.

The Forrester Wave™: Big Data Text Analytics Platforms, Q2 2016

In Forrester’s 20-criteria evaluation of big data text analytics platforms providers, they identified the 10 most significant ones — Attivio, Cambridge Semantics, Clarabridge, Digital Reasoning, Expert System, HP Enterprise (HPE), iBM, Linguamatics, OpenText, and SAS — and researched, analyzed, and scored them.

Achieving Deliciousness

Of course customers want great content, but understanding what defines great isn’t so easy. We surveyed 12,000 customers worldwide about their content cravings and learned what it takes to make content irresistible.

Create the Change

Creativity is all about change. It’s about changing your perspective to reimagine the world around you. It’s about finding new ways to solve problems and express ideas. If you want to create art and ideas that change the world, you must be willing to embrace change. Fortunately for creative and business visionaries, change is a good thing.