Webcast: 5 Strategies for Building Effective Mobile Engagement

Speakers: Lauren Freedman (e-tailing group) & Ross Haskell (BoldChat by LogMeIn) With the rapid transformation of consumer behavior, customers are engaging in more ways and on more devices than ever before. Because of this trend, businesses are looking for robust customer engagement solutions that provide the ability to interact with customers on any device, at the right time. How prepared are you to effectively engage and convert these mobile consumers? More than 5,500 mobile device owners worldwide shed light on how their mobile habits are changing.

In this webinar, we’ll provide essential insights on how to convert mobile engagements into transactions and the unique needs of today’s multi-device consumers, including:

• 5 strategies to build effective mobile engagement for 2014 and beyond
• Key factors that contribute] to a positive mobile experience
• Insight into mobile consumer expectations
• Top communication channels to drive mobile success