ROI of AI 2026
Enterprise AI rapidly went from pilot to production to value. Now organizations are measuring AI’s value against its costs. The question is where does AI deliver the greatest financial returns?
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Your First 30 Days as CFO
Stepping into the CFO role is both exciting and daunting. The first 30 days set the tone for long-term success – but with complex entities, global operations, and fragmented AP workflows, the challenges can feel overwhelming. That’s why we created Your First 30 Days as CFO: A Tactical Playbook. Inside, you’ll learn how to:• Diagnose […]
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Smartphones and Project Management: Enhancing Productivity for Distributed Teams
As businesses of all sizes increasingly adopt hybrid or mobile work, teams that collaborate are often distributed around town—or around the globe. Although many organizations are relying on mobile devices to improve productivity and collaboration, project management teams often must juggle a broad range of tools, apps, and online services to perform all their work […]
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Love ‘Em, Leave ‘Em & Move on
You are just one step away from downloading Bronto’s newest white paper, “Love ‘Em, Leave ‘Em & Move On.” If you love them, set them free … but before you do just make sure they really want to go. In this white paper, email and research expert Jim Davidson puts an entertaining spin on retailers’ […]
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2014 Trends and Strategies
How will you maximize sales this year? What new strategies and automation tactics should you implement? With the constant evolution of commerce marketing, online retailers need to find new ways to reach customers and keep them engaged. This white paper offers interviews with Bronto’s marketing strategists as they provide insight on how to create personalized […]
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Paving the Path to Purchase
Driving shoppers to your product pages isn’t easy and it sure isn’t cheap. No commerce marketer can afford to lose sales to an un-engaging purchase path.Paving the Path to Purchase This white paper, a collaboration between Bronto Software and MarketLive, examines the browsing, carting, checking-out, and order-confirmation steps of the purchase path to answer: What […]
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Why We Don’t Buy: Consumer Attitudes on Shopping Cart Abandonment
In a study conducted by Ipsos, consumers were asked about their awareness of shopping cart technology, online shopping behavior, expectations for marketing when they abandon a cart, and if any of the marketer’s tactics would motivate buying. Now is your chance to tap into the minds of customers to understand why they abandon shopping carts […]
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