After years of uncertainty, the labor market balanced slightly in 2023. Data shows a stabilization of key recruitment metrics, and an overall decrease in recruitment marketing costs. Despite this stability, it remains imperative to stay up to date with recruitment marketing benchmarks to track your performance and adjust your strategy. Appcast’s 8th annual Recruitment Marketing Benchmark Report has the data […]

In the past year, companies have begun to elevate operational efficiency as a priority. In 2024, recruiting will follow suit. In order to do more with less, you need to be prepared. Appcast’s whitepaper, Top Recruiting Trends for 2024, will help you get ready for a new year of challenges and opportunities by digging deep into the data, analyzing the […]

A tight labor market paired with decades-high inflation has created unending challenges for recruiters. In order to drive hiring outcomes in this market, recruiters must carefully evaluate their recruitment marketing strategy and results to understand where they can improve. Appcast’s 7th annual Recruitment Marketing Benchmark Report provides the data you need to understand where, when, and how to reach the […]