Articles By: Cloudinary

Performance Is Money Optimization of Rich Media Drives Revenue in E-Commerce

Are your page load times suffering because of the explosive growth in your visual media assets? There is a direct link between the speed and quality of delivered media assets to optimal user engagement, higher conversion rates, and improved SEO—making page load times especially critical. Yet, the past three years have seen an 85 percent rise in online page weight, […]

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Building Visual-Media Experiences At Scale With Hyperautomation

For years, Gartner has been ranking hyperautomation as one of the top strategic technology trends. For a perspective on how technology leaders can extend the concept of hyperautomation to visual media the right way, download our whitepaper Building Visual-Media Experiences at Scale with Hyperautomation

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PIM And DAM Are The Power Couple For Your Content Strategy

An Integrated Approach Will Feed Demand For New Commerce Experiences Consumer demand for digital content and new e-commerce experiences has never been greater. According to Forrester, e-commerce sales are growing at five times the rate of in-store purchases and 30% of consumers say they expect to shop online more frequently in 2022. To satiate customer expectations, brands need to deliver […]

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The DAM Practitioners Playbook

Adopting or upgrading a DAM? Be sure it’s digital-first.A captivating image or informative video often speaks more clearly than the written word. When managed well and displayed optimally, online visuals can inspire and connect. Because a digital-first mindset is a must for businesses, we gathered a handful of media-management experts for a conversation on Digital Asset Management solutions (DAMs). Our […]

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Meet the Digital Age With Digital-First DAM

Potential customers who interact with your brand online are heavily influenced by your digital content before they even set foot in the store. With no in-person contact, a relationship with your brand has taken root in cyberspace. However, your online presence has only seconds to connect, engage, persuade, and convert. A digital-first mindset is a must for businesses—specifically, a digital […]

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