BT appoints AD2ONE and Google to handle digital advertising and adserving technology for BT.com and BTSPORT.com launches

( TheDrum) BT has selected AD2ONE and Google to supply the digital advertising sales and adservingtechnology and programmatic trading for the new look BT.

SAP to Acquire hybris to Deliver Next-Generation Customer Experience

( CallCenterClinic) Both principal industry analyst firms rank hybris as a “leader” and list its commerce platform among the top two or three in the market.

Sitecore Appoints Former Salesforce.com and Intel Executives to Leadership Positions

( Talkin’Cloud) Customer experience management software developer Sitecore has appointed two industry veterans to its sales and marketing leadership team.