How Tencent continually connects with China’s ever-changing consumer

(Source: CampaignLive) During the recent launch of the the 2019 China True- Luxury Playbook, a research project between Tencent Marketing Solution and Boston Consulting Group, …

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upGrad acqui-hires product management community startup CohortPlus

(Source: YourStory.com) Alok Mittal (Founder, Indifi), and Sujatha Kumar (Head of Marketing, Visa) in … a mobile-based SaaS (Software-as-a-service) product used by companies to …

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HCL Tech completes acquisition of select IBM products

(Source: CRN.in) marketing, commerce, and digital solutions. Last December, HCL Technologies had said it will acquire select IBM software products for US$ 1.8 billion (over ..

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Custom Solution Publishers Should Be Tracking in Google Analytics

(Source: MarTech Series) In this blog, we will talk about custom solutions that you can easily implement in Google … This will help them in giving a greater role and marketing their content.

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AWeber Now Empowers Use of Dynamic & Interactive Content with AMP for Email

(Source: Global Banking And Finance Review) AWebers goal has always been to provide small business owners and entrepreneurs with powerfully-simple email marketing solutions and support, said Rob …

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IBM’s Watson Marketing breaks off into separate company

(Source: ZDNet) IBM’s Watson Marketing platform officially launched as a standalone company … for the new company — including an expansion beyond marketing technology, ..

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Constant Contact Unveils New WooCommerce and Shopify Offerings at 2019 Internet Retailer Conference

(Source: MarTech Series) Constant Contact, an Endurance International Group company and leader in small business marketing solutions, announced a new integration with …

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Cognitiv Launches First Deep Learning Incrementality Solution To Helps Marketers Find New Customers

(Source: MarTech Series) Cognitiv, the first self-learning, fully automated neural network technology available for marketers, announced the official launch of Cognitiv Incremental, a new …

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