CMOs Set to Spend More on New Tech Than CIOs

( Wired) Marketing technology specifically has experienced tremendous growth and innovation due to social media, mobile device usage and Web 2.0.

How to Use the iPad for Content Marketing

( Marketing Profs) This is a good time to take advantage of marketing automation software.

Convergence of tech, media & creativity = business insights: Ray Velez

( Exchange4Media) With the increasing dominance of digital, there is a need to transform business at the intersection ofmarketing and technology.