Stepping into the CFO role is both exciting and daunting. The first 30 days set the tone for long-term success – but with complex entities, global operations, and fragmented AP workflows, the challenges can feel overwhelming. That’s why we created Your First 30 Days as CFO: A Tactical Playbook. Inside, you’ll learn how to:• Diagnose […]
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Today’s leaders face a dual mandate: grow the business while reducing costs. At the same time, AI adoption and demographic shifts are transforming the global workforce. Research from Sapient Insights Group shows how organizations with long-term workforce planning can see improvements in innovation, customer retention, and profitability. In this report, you’ll see how the most […]
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Nonprofits are the unsung heroes of communities around the world—and they deserve access to technology that helps them make the most impact. This research paper will be invaluable for nonprofit leaders looking for tech strategies with the most potential to help them advance their missions with limited resources. Learn best practices of AI “Pacesetters” already […]
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Do you appear in local search results? A strong local SEO strategy will help you appear at the top of local search results and win more customers. Our local SEO guide explains how to climb these rankings. You’ll also learn:• What local SEO is• The different types of local search results• The impact high local […]
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Localized marketing improves business metrics for Property Management Companies. This is true across local search, social, and reputation. However, proving the ROI of localized marketing across 100s or 1000s of locations is easier said than done. Program complexity and a lack of reporting or tracking capabilities can make ROI difficult to measure. How can you […]
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Forty-six percent of all Google searches are linked to something local. When a consumer searches for your business, your local listing often appears within the search results. Scaling listing management across all of your locations effectively without hiring a large team requires a tool, but how can you make sure that you are purchasing the […]
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Localized social content is a key way to increase social engagement. In fact, localized content receives 12x the engagement rate of more general or “non-localized content.” Check out our latest Localized Social Content Guide for Financial Services Companies and discover:• Best social compliance practices for your organization• How to utilize local sponsors and user-generated content […]
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As a manufacturer selling through independent retailers, you face the unique challenge where you must remain top of mind with both your target consumers and your dealer network. Accomplishing this at scale is difficult, but it doesn’t need to be. SOCi is here to help! Check out our latest Localized Social Content Guide and discover […]
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Measuring digital marketing performance across hundreds of locations and multiple platforms can be complex. The 2022 Localized Marketing Benchmark Report analyzes 100 metrics related to search, social, and reputation factors to provide a clear picture of the priorities in localized digital marketing today. After reading the report, you’ll be able to: compare your performance on […]
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With more than 1.3 billion people on Facebook Messenger, local search on the rise, and 64 percent of people preferring messaging over emails or phone calls, chatbots have become an essential marketing and communication channel. Additional research reveals that 53 percent of consumers say they are more likely to shop with a business they can […]
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Consumer habits have shifted as a result of COVID-19. While the shift to digital was already taking place, COVID-19 expedited it. And this digital-first world has fundamentally changed consumers’ shopping habits. Rather than making an intent-based decision to go shopping, discovering new products and services is now integrated into daily life. You must account for […]
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