Marketo Files for $75 Million IPO
( Destination CRM) As an illustration, IBM picked up cloud-based marketing solution Unica, and Teradata acquired marketing software company Aprimo in 2010.
Main Street America Names New Head of Business Technology
( InsuranceTech) Main Street America Names New Head of Business Technology … has also worked in product linesmarketing and commercial lines product and deployment.
3 Content Marketing Lessons From Big Brands
( Your story is not about you; it’s about what you do for others.
Content Marketing With Webinar Programs
One-shot webinars leave opportunities on the table. One-size-fits-all webinars fit no one in particular. So how do you effectively build trust and drive sales without breaking the bank? “Webinars deliver content in a uniquely engaging way, making them perfect for a content marketing portfolio.
