SteelHouse Unleashes New Campaign Technology to Boost Conversion Rates

( MarketWire) (SteelHouse.com), a data-driven marketing technology company, today announced the addition of Slingshot™ to its multi-channel marketing platform.

Omnova Solutions posts small first-quarter loss vs. year-earlier profit

( Crains Cleveland) Omnova Solutions Inc. ( OMN) has reported a small first-quarter loss compared to a … Salesat Omnova fell to $251.7 million from $275.9 million.

Arbor Networks Adds 4 Tiers to Security Channel Program

( Channel Partners) Premier partners have proven success with Arbor solutions and are recognized as experts in those offerings.

NextPrinciples and SugarCRM Expand Partnership for Powerful 360-Degree View of Customer Social Interaction

( Herald Online) … a leader in social analytics and engagement solutions, today announced an … including sales lead generation, customer care and marketing campaigns.