Articles By: Adobe
The Forrester Wave: Digital Experience Delivery Platforms, Q3 2014
Digital Experience Delivery Platforms, Q3 2014 report. And, we’re continuing to innovate. Since the evaluation, we’ve launched several new capabilities that include richer support for mobile apps, increased usability through visual workflows, and a master marketing profile.
Mobile Analytics: Precision Marketing Across Mobile Touch-Points
When mobile is done right, businesses reap the benefits. Companies using mobile analytics see an 11.2% increase in marketing ROI compared to a 15.9% decrease for companies that don’t. Precision Marketing across Mobile Touch-Points, provides insights into better mobile strategies.
Empower Salespeople With Tablets To Drive Value For Your Business
Enterprise sales organizations are recognizing that tablets are becoming a critical tool in their sales peoples arsenal to help drive tangible business value. This report from Forrester Research, Inc.
