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Smartphones and Project Management: Enhancing Productivity for Distributed Teams

As businesses of all sizes increasingly adopt hybrid or mobile work, teams that collaborate are often distributed around town—or around the globe. Although many organizations are relying on mobile devices to improve productivity and collaboration, project management teams often must juggle a broad range of tools, apps, and online services to perform all their work […]

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The Modern Workforce, Part I: Supporting the Platforms for Productivity

This Gigaom Research report aims to help technology decision-makers better understand: • What the modern workforce thinks it needs to succeed in this rapidly changing world of mobile-first communications and new work-collaboration technologies • How IT is supporting those needs and overall corporate objectives • If there are gaps between worker expectations and IT requirements, […]

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The Forrester Wave™: Web Content Management Systems, Q1 2015

Web content management (WCM) isn’t new. But customer demands and expectations are changing. That’s why finding the right WCM solution that supports delivering better digital experiences is important. Forrester Research, Inc. evaluates 10 vendors and names Adobe a Leader in The Forrester Wave™: Web Content Management Systems, Q1 2015. Again. Read the report to see […]

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The Quest for Mobile Excellence

The highly-anticipated Adobe and Econsultancy report, Quarterly Digital Intelligence Briefing: The Quest for Mobile Excellence, details the results of a global survey of marketers and digital professionals. It highlights key priorities, challenges and areas of investments that companies need to consider for 2015 and beyond. More companies are rising to the mobile challenge, but many […]

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Transforming Digital Marketing: A Field Guide to Marketing Analytics

Download our Field guide to marketing analytics to identify the defining characteristics of mature marketing analytics practices and to learn how your program can join their ranks. You’ll discover four steps to analytics maturity, from benchmarking your current performance to creating a long-term competitive advantage. And you’ll learn how the right marketing analytics can transform […]

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