Articles By: Adobe

The Future Of Email Hinges On Context
Download this January, 2015 report to learn how you can evolve your email marketing practices and boost your business results. You’ll learn why today’s consumers ignore traditional emails — and what you can do to recapture their attention.

Win Mobile Moments With Digital Intelligence
Download this January, 2015 Forrester report, Win Mobile Moments with Digital Intelligence, to learn how you can integrate mobile analytics into your digital strategy. You’ll discover new tools for understanding the customer journey, and you’ll see how mobile analytics can pick up where standard analytics leave off.

Why Traditional ESPs Aren’t Cutting It for Email Marketers
Download a new report from Adobe and the Direct Marketing Association (DMA) to learn how you can free yourself from traditional email constraints to create more effective campaigns.

Magic Quadrant for Multichannel Campaign Management
Once again, Gartner recognizes Adobe as a Leader in its Magic Quadrant for Multichannel Campaign Management (MCCM)* based on our ability to execute and completeness of vision. Read the report to see how Adobe Campaign measures up. We help you deliver personalized campaigns across all channels — online and offline.

CRM + Esignature: Digitizing the Sales Handshake
The clock is ticking on your quarter—and your sales quota. Your sales team is trying to get signatures and close deals, but are losing time dealing with paperwork and chasing down signatures. It’s surprising that any B2B transactions are still executed via handwritten sign- off, but the majority of sales deals have yet to be sealed with electronic signature solutions.

Security in Document Management: Enabling Secure Productivity
Today’s workforce needs tools that enable them to be productive wherever they are. That requires methods to ensure that sensitive documents are handled by the right people – and no one else. IT leaders need tools to protect a company’s most important documents. That means sales agreements, offer letters, procurement contracts, legal documents – and everything between.

Global Insights on Document Security
The purpose of this research is to understand the challenges companies face in their document or file level security practices as a result of the adoption of such disruptive technologies as mobile devices and cloud services.

Addressing The Document Disconnect: Hidden Opportunity, Big Payoff
In this research study hear from more than 1,500 line-of-business leaders, IT leaders, and information workers about the effectiveness of their organization’s document-based business processes. Learn how organizations of all sizes in all industries around the world are suffering from what we call the “document disconnect.