As customer demands evolve, so must your tools. That’s why brands, publishers, and agencies have turned to DMPs to better manage their data assets. And our platform offers a range of innovative features to meet your data management needs. According to Forrester, “Consider Adobe if you want all options: a full stack plus an array of integrations.” Read the new […]

The sheer volume of data available to marketers can be daunting, especially without a data management platform (DMP). With a DMP, marketers can handle growing data challenges, create powerful customer insights and deliver marketing campaigns that increase revenue. To better understand your data, read the Adobe and Digital Doughnut white paper Data Management Platforms Deciphered. Learn how DMPs: • Create […]

Five years ago, the mobile revolution was in its adolescence. Now, it’s in the midst of a growth spurt, and it’s developing faster than ever. To keep up, you need to deliver customer-winning mobile experiences that drive loyalty for your brand. And the key for achieving this is mobile maturity. Our report outlines survey results from marketing and IT decision […]

A lack of executive support and poor data quality are just some reasons why analytics programs fail. The guide by Adam Greco, Reenergize Your Web Analytics, identifies the key reasons for program failures and provides ten ways to make your analytics program successful. Read the guide to discover key ways to improve your analytics program, including: • How to deal […]

This buyer’s guide focuses on how you can prepare and ensure that you purchase the best CMS for your enterprise. It is not an evaluation of specific products. The intention is to give you guidance to undertake the right analyses and ask the right questions of your own organization, your users, vendors and implementation partners. The advice given in the […]

The 21st century is facing an uphill battle for better data security, and the healthcare industry is at the front lines. Healthcare providers deal with tremendous amounts of sensitive, legally protected data labeled protected health information (PHI), which requires certain security measures as defied by the Health Insurance Portability and Accountability Act (HIPAA). Mid-sized healthcare practices, those with 20-50 employees, […]

Today, some law firms store terabytes — even petabytes — of confidential e-discovery and electronically stored information. When you consider your primary responsibilities as an attorney, why should you include this data’s security?

Learn how Citrix ShareFile can help you think beyond ‘free’ to meet your clients’ expectations for data security — without adding any hassles to your day.