Proving the Value of Digital Asset Management

Increase your revenue, decrease your costs, reduce risk, and improve productivity with effective digital asset management (DAM). Download the Adobe-sponsored IDC InfoBrief Proving the Value of Digital Asset Management and the Adobe white paper 7 Trends Impacting How We Use Digital Assets to see how to use DAM to keep up with the constantly accelerating pace of digital business.

The Creative Dividend: How Creativity Impacts Business Results

Productivity and efficiency have been the traditional indicators of business health and performance. But what about Creativity? Does it lead to more business success? In other words, do companies experience a Creative Dividend? Adobe asked Forrester Consulting for help to answer the question. A new study shows that companies that embrace creativity outperform rivals in revenue growth and market share.

Omnichannel Trends 2015: Mobile Is the New Retail Hub

Understanding which customer experiences and touchpoints are driving the best results can be hard. Adobe can help. Mobile is the New Retail Hub, exposes the importance of utilizing omnichannel (cross-channel) marketing to effectively reach, engage, and convert your customers.

The Future Of Email Hinges On Context

Download this January, 2015 report to learn how you can evolve your email marketing practices and boost your business results. You’ll learn why today’s consumers ignore traditional emails — and what you can do to recapture their attention.

Win Mobile Moments With Digital Intelligence

Download this January, 2015 Forrester report, Win Mobile Moments with Digital Intelligence, to learn how you can integrate mobile analytics into your digital strategy. You’ll discover new tools for understanding the customer journey, and you’ll see how mobile analytics can pick up where standard analytics leave off.

Designing a Marketing Organization for the Digital Age

Harvard Business Review Analytic Services, in association with Marketo, developed a white paper—”Designing a Marketing Organization for the Digital Age”—to guide CMOs on designing the marketing organization of the future. This whitepaper offers exclusive insights from some of the brightest minds in marketing, including academic scholars, management consultants and CMOs of some of the leading brands in the world.

Three Advantages to Closing Deals Faster With E-Signatures

In sales, competition is fierce, and speed is crucial. Revolutionized by technology, such as your CRM and online meeting software, your sales team can track leads anywhere in the world and contact them for product demonstrations or follow-ups in an instant.

Eliminating Paperwork in HR Management With E-Signatures

HR professionals manage a long list of documents that need to get signed by every new hire — and each brings its own unique inconvenience. Everything needs to get signed and returned in a timely manner to avoid payroll, tax, or legal complications, but getting paperwork signed quickly is difficult, even in the best circumstances.