Econsultancy Adobe 2017 Retail Digital Trends US

Differentiation through customer experience. That’s the number one way retailers who answered Econsultancy’s Digital Trends report plan to compete this year. And many think mobile and virtual and augmented reality (VR and AR) devices are the tools to help get the job done. This report takes you through digital investment rankings, how retailers rank their digital experiences, and why VR and AR are the most exciting engagement strategies.