Aberdeen: CX Agility for B2B Companies
The digitization of B2B buying and selling continues to accelerate across industries, and for good reason. But, to make the pivot to sustainable digital-first business models, it’s imperative that B2B brands be able to continuously respond to unstable market conditions. In this report, you’ll learn why – for this reason – CX agility should be a top priority for B2B leaders, the primary challenges presented by today’s digitally empowered buyers, and the key benefits companies can expect by overcoming those challenges to achieve true CX agility.
Tags: gf_row
