Get an exclusive Frost & Sullivan report on how global businesses are using cloud to improve adaptability and ‘future proof’ their business. Industries such as retail, media and manufacturing are undergoing rapid disruption and transformation. As cloud computing becomes more established, organisations are gaining a better understanding of cloud benefits, and that its flexibility and adaptability are key factors for […]

Over recent years the retail environment has become increasingly tough for Australia’s retailers, as weakening consumer demand has intersected with rising costs and the emergence of alternatives to the traditional bricks and mortar shop. In particular, shoppers have responded with gusto to the new multi-channel world, with most consumers now using a combination of physical and digital channels as part […]

There is a price to pay in ignoring the Seven Stiflers—the inability to react quickly to business events as they occur. CFOs who cannot discern their company’s performance might as well retreat to the back offices of yesteryear, crunching the numbers of the previous quarter in their green eye-shades. To join the modern breed of strategic, predictive CFOs requires quickly […]

Valiant Technology deployed LogMeIn Rescue to enable its help desk engineers to deliver a consistently high level of quality technical support to clients. Nucleus found that using Rescue enabled Valiant to increase productivity by reducing the time it took for engineers to remotely connect with clients, because they could access machines from any location without the need for a direct […]

What IDC calls the 3rd Platform — cloud, mobile, social, and big data/analytics — will continue to drive growth and innovation across all industries that depend on IT resources. As key enablers of the 3rd Platform, cloud and mobile technologies have played a crucial role in changing the way companies consume and use IT resources. Given these trends, the need […]

Connect the left and right brains of marketing to deliver the most compelling content to the right person at the right time. Read the Adobe Campaign Guide to Touchpoint Marketing to learn new marketing models that will help you reimagine personalization and get a holistic, 360-degree view of your customers. Read the guide to learn how to: • Blend art […]

Sometimes email is the forgotten marketing channel. It’s not as new or topical as social or mobile, but it’s as reliable and profitable as ever. A study from the Direct Marketing Association says that email provides a $39.40 return on every dollar invested into it. We’ve produced a marketer’s guide that discusses the next frontier of email marketing. Learn the […]

Download our new white paper, Top Analysis Tips & Tricks for 2015, to discover best practices for marketing analytics success. Packed with practical advice from digital marketing experts and industry insight from Web Analytics Demystified, this hands-on guide will help you: • Implement advanced segmentation strategies • Make the most of marketing attribution • Build models for predictive analysis