Strategically Aligning Customer Service With B2B Business Goals

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string(14) "Business Email"

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string(9) "Full Name"

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string(13) "Company Phone"

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string(9) "Job Title"

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string(12) "Job Function"

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string(10) "Department"

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string(163) "By checking this box, I agree that TechPRO can share my data with SAP so that SAP can contact me by email or phone and provide more information about this content."

string(163) "By checking this box, I agree that TechPRO can share my data with SAP so that SAP can contact me by email or phone and provide more information about this content."

Now more than ever, customer service plays a critical role in your brand narrative, protecting your company’s reputation, generating new business models, and increasing customer lifetime value. This Harvard Business Review Analytic Services White Paper sponsored by SAP, explores the challenges that service leaders are facing today and discovers the critical capabilities that are needed to transform customer service from an activity to a dynamic process that delivers the outcomes that customers expect.