In sales, competition is fierce, and speed is crucial. Revolutionized by technology, such as your CRM and online meeting software, your sales team can track leads anywhere in the world and contact them for product demonstrations or follow-ups in an instant. Yet for industries that require a signed contract to close deals, completing a sale can be unbearably slow and […]

HR professionals manage a long list of documents that need to get signed by every new hire — and each brings its own unique inconvenience. Everything needs to get signed and returned in a timely manner to avoid payroll, tax, or legal complications, but getting paperwork signed quickly is difficult, even in the best circumstances. With today’s workforces becoming more […]

Download a new report from Adobe and the Direct Marketing Association (DMA) to learn how you can free yourself from traditional email constraints to create more effective campaigns. Based on survey results from nearly 300 email marketers, the report explores today’s greatest challenges and winning strategies for email marketing — so you can drive true customer engagement, boost business revenue, […]

Once again, Gartner recognizes Adobe as a Leader in its Magic Quadrant for Multichannel Campaign Management (MCCM)* based on our ability to execute and completeness of vision. Read the report to see how Adobe Campaign measures up. We help you deliver personalized campaigns across all channels — online and offline. We believe we’re recognized as a Leader because of our: […]

Read this complimentary copy of the Gartner Magic Quadrant for CRM Lead Management, and find out why Marketo was named a leader based on its ability to execute and completeness of vision. Marketo’s engagement platform is purpose-built to enable marketers to listen to, learn from and engage with their customers at scale, offering powerful lead management, inbound, ABM, multi-channel, reporting […]

Companies are constantly challenged to improve their customer service experience to meet increasing customer expectations while reducing costs. The popularity of new customer service communication channels adds to the complexity of delivering a great customer experience. The most effective solutions should be focused on enabling customer communities that include questions from popular social channels and developing self-service capabilities powered by […]

Are you a geek or a techie? Do you dread having to present to those who aren’t? “Successful geeks will be the ones who can bridge the divide between technical and business groups.” This brief by Paul Glen, award-winning author of Leading Geeks, explores 5 simple presentation steps for engaging any audience – technically inclined or not. Read the brief […]

A 12-year-old boy from Kenya was asked to give a TED talk. Although nervous and inexperienced in English, he told his story before a crowd of hundreds. And when he finished, the response was immediate – a full standing ovation. “In a matter of hours, a speaker’s content and delivery can be transformed from muddled to mesmerizing.” It just goes […]