Download this Harvard Business Review brief, to explore the framework of Blue Ocean Strategy and how to improve leadership and performance by tapping the talent that already exists in your organization. Download the brief to learn: • How to open an ocean of new market space • Why strategy and leadership are inseparable • What makes disengaged employees a top […]

Take a look around you. Is everyone wearing the same outfit and haircut? Not likely. Our communication styles and preferences are also pretty unique. If you want people to listen, you’ve got to pay attention to what makes them different. “The cardinal rule for effective communication is to know your audience.” This brief by Charlie Gilkey of Productive Flourishing identifies […]

Abstract – Content Marketing Hub Want a steady stream of qualified leads? Try building a content marketing hub. This DemandGen report explores how you can leverage webinars to generate a large and loyal following. Download the report to learn: • The anatomy of a content hub • The advantages of using webinars • 5 steps to developing a successful strategy

No one wants to be forgotten – least of all a presenter. Make sure your audience remembers your message. “By invoking specific techniques and practices, you can deliver a presentation that is memorable for both you and your audience, no matter your presentation environment or topic.” This brief provides 6 tips that’ll make your presentations unforgettable. Download the brief to […]

In 2.7 seconds, a prospect will decide whether to read, forward or delete your email. This new eBook by Jill Konrath, sales strategist and author, explores how to craft an email message that grabs the attention of prospects and compels them to continue the conversation. Read the eBook to learn: • 3 key components of a powerful value proposition • […]

In this age of direct information access, are sales teams obsolete? Absolutely not! But the game has changed drastically, and sales folks must adapt to be successful. Today great sales people don’t just solve customers’ problems; they find problems that customers might not even know they had. This Harvard Business Review brief featuring bestselling author Daniel Pink explores the new […]

Knowing how and when to communicate with prospects is a delicate balance. “Have you ever been introduced to a great prospect and had a conversation with them where they seemed at least somewhat interested, but they weren’t ready to get started with substantive conversations?” This brief by Bill Cates, author of Beyond Referrals, provides four strategies to help you become […]

Collaboration is becoming a key source of competitive advantage. In its wake, the number of virtual meetings is on the rise. Companies must learn to optimize the effectiveness of their virtual meetings.