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The Forrester Wave: Digital Experience Delivery Platforms, Q3 2014
Digital Experience Delivery Platforms, Q3 2014 report. And, we’re continuing to innovate. Since the evaluation, we’ve launched several new capabilities that include richer support for mobile apps, increased usability through visual workflows, and a master marketing profile.
Mobile Analytics: Precision Marketing Across Mobile Touch-Points
When mobile is done right, businesses reap the benefits. Companies using mobile analytics see an 11.2% increase in marketing ROI compared to a 15.9% decrease for companies that don’t. Precision Marketing across Mobile Touch-Points, provides insights into better mobile strategies.
5 Ways Community Banks can Leverage CRM Solutions to Boost Profitability
The most successful community banks are using advanced customer relations management (CRM) and collaboration technology to mitigate risks and maximize opportunities. Are you ready to take the first step towards a more profitable future? Download this white paper to learn how.
Bring the Banking Customer Into Focus
Banking customers and prospects are interacting over phone, social, mobile and in person. The mountain of data captured at each of this touch points makes it challenging for a bank’s different lines of business to respond to prospects and customers in a streamlined fashion.
Webcast: 5 Strategies for Building Effective Mobile Engagement
Lauren Freedman (e-tailing group) & Ross Haskell (BoldChat by LogMeIn) With the rapid transformation of consumer behavior, customers are engaging in more ways and on more devices than ever before. Because of this trend, businesses are looking for robust customer engagement solutions that provide the ability to interact with customers on any device, at the right time.
Webcast: Customer Support 3.0: Turning Every Support Opportunity into Customer Loyalty Gold
The accelerating trend of customer mobility, ever-increasing expectations of those same customers, and the explosion of end-user device options, are all pushing today’s support organizations to the brink. Luckily for today’s organizations, solutions and workflows are available to help them keep pace.
The 7 Principles of Engagement Marketing
to maximize their value. But in our view, your most valuable asset isn’t your product, or your branding, or even your team – it’s your customers.
4 Customer Engagement Trends That Will Impact Your Business
Kate Leggett (Forrester Research) Customer expectations have changed. Customers expect to engage with companies across every channel of service – anytime, anywhere. This shift creates new opportunities for companies to shape how they interact with their customers. In this webinar, guest speaker Kate Leggett, VP, Principal Analyst at Forrester Research, Inc.
